Brand Development

Building a relationship with your customers is an art form

Trust, confidence, affinity and familiarity are all essential things to consider when developing a brand.

A great logo and consistent collateral pieces help to draw the attention of potential new customers, and particularly in helping you to establish a foundation for ongoing brand loyalty. The below services are perfect for businesses small or large, to ensure your marketing toolkit is up to date across the board.

Services include:

• Logo design

  A logo helps to provide a visual representation of your business. It’s a crucial part of any brand and plays a big part in a company's public perception.

• Brand identity

  We’ll help you to develop a toolkit that includes a logo, typography, colours, and key messaging for your business. This suite of assets will help to form your brand identity.

• Tone of voice and key messaging

  Tone of Voice determines how you talk to your audience and target market. We’ll look at what sort of emotions need to be dialled up and down depending on what action you’re trying to get your audience to take. We’ll also help you form some key messages for your business; tag-lines that will stay front of mind for your customers.

• Brand story

  Why did you get into business? Why do you love what you do and what problems are you solving for customers? People underestimate the power of a good back story. It helps to form trust and transparency with any potential new client.

• Brand collateral

  Letterheads, brochure design, business cards, branded templates, promotional items, catalogues, stationery, direct mail, blog posts. We do the lot.